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Marketing advisor to B2B startups. Exploring new & unconventional ideas on technology, marketing, and culture. www.leilanazari.com

Everything you want to know about marketing AI content generation apps

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Illustration of a woman siting at a desk and working on a laptop.
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Sometimes, you need to break the rules.

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27 B2B marketing resources to bookmark now.

b2b marketing guide
b2b marketing guide
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The pros and cons of creating your own brand category

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Why we don’t utilize them enough and how to change that

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A look beyond the surface at smart campaigns used to get to $1B and beyond.

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What’s in a story?

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You probably have already seen it violated today

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People working around a giant light bulb
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In 2020, no one said, come by our booth

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A marketer’s perspective as an enterprise software buyer

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